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Three ways to achieve a successful B2G marketing campaign

Thanks to the COVID-19 pandemic, in 2020 the UK saw a notable increase in business-to-government (B2G) sales. Government spending represented an astonishing 35% of the UK's GDP throughout 2020 and the importance of selling B2G has continued into 2022. But if you want to increase your B2G sales, you need to focus on B2G marketing campaigns. Everyone has a…